{"id":1920,"date":"2025-10-23T12:49:32","date_gmt":"2025-10-23T12:49:32","guid":{"rendered":"https:\/\/leadernedredalalven.se\/?post_type=projekt&p=1920"},"modified":"2025-10-23T12:49:33","modified_gmt":"2025-10-23T12:49:33","slug":"destination-nedre-dalalven","status":"publish","type":"projekt","link":"https:\/\/leadernedredalalven.se\/en\/projekt\/destination-nedre-dalalven\/","title":{"rendered":"Destination Lower Dal\u00e4lven"},"content":{"rendered":"

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Destination Nedre Dal\u00e4lven<\/h1>\n

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Projektet omfattas av hela leaderomr\u00e5det. D.v.s. de sju kommunerna S\u00e4ter, Hedemora Avesta, Sala, Heby, Tierp och
\u00c4lvkarleby samt socknarna \u00d6sterf\u00e4rnebo i Sandvikens kommun och Hedesunda i G\u00e4vle kommun. Ut\u00f6ver
leaderomr\u00e5det kommer \u00e4ven de nio internationella omr\u00e5dena ute i Europa att ha nytta av projektet<\/p>\n

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Om projektet<\/h2>\n

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Destination Nedre Dal\u00e4lven \u00e4r ett leaderprojekt med syfte att genom fr\u00e4mst digital utveckling st\u00e4rka attraktiviteten hos Nedre Dal\u00e4lvsomr\u00e5det och omr\u00e5dets turistprodukter.\u00a0<\/span><\/p>\n

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I \u00c4lvkarleby kommun ligger G\u00e5rdsk\u00e4rs fiskehamn, en charmig, vacker och fridfull plats d\u00e4r utvecklingsarbetet f\u00f6r fiskehamnen p\u00e5g\u00e5r f\u00f6rfullt.<\/p>\n

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Syftet\u00a0<\/span><\/strong>med projektet \u00e4r\u00a0att genom fr\u00e4mst digital utveckling st\u00e4rka attraktiviteten hos Nedre Dal\u00e4lvsomr\u00e5det och omr\u00e5dets turistprodukter.<\/p>\n

M\u00e5let\u00a0<\/span><\/strong>med projektet \u00e4r\u00a0\u00f6kad samverkan hos turistakt\u00f6rerna, produktutveckling och \u00f6kad kompetens och kunskap om digitala kanaler. Detta skall ske med hj\u00e4lp av genomf\u00f6rd kompetens- och produktutveckling fr\u00e4mst inom digital utveckling, genomf\u00f6rda n\u00e4tverkstr\u00e4ffar, genomf\u00f6rda mindre tematiska tr\u00e4ffar, genomf\u00f6rda inspirationsresor, genomf\u00f6rd v\u00e4gledning f\u00f6r implementering och hantering av s\u00e4ljverktyg f\u00f6r webb och \u00f6vrigt digitalt, genomf\u00f6rd v\u00e4gledning marknadsf\u00f6ring, deltagande vid m\u00e4ssor, framtagna onlinebaserade mallar f\u00f6r marknadsf\u00f6ring, en ny webbplats.<\/p>\n

Aktiviteterna\u00a0<\/span><\/strong>i projektet \u00e4r:\u00a0Kompetens- och produktutveckling fr\u00e4mst inom digital utveckling, sex st\u00f6rre n\u00e4tverkstr\u00e4ffar, mindre tr\u00e4ffar f\u00f6r akt\u00f6rer inom samma tematiska eller geografiska omr\u00e5de, inspirationsresor, v\u00e4gledning f\u00f6r implementering och hantering av s\u00e4ljverktyg f\u00f6r webb och \u00f6vrigt digitalt, v\u00e4gledning kring marknadsf\u00f6ring, deltagande vid m\u00e4ssor med turisminriktning, framtagande av onlinebaserade mallar f\u00f6r marknadsf\u00f6ring, programmering och framtagande av en ny webbplats.<\/div>\n<\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

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Slow Trips – h\u00e5llbar bes\u00f6ksn\u00e4ring\u00a0<\/p>\n

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\u201dP\u00e5 l\u00e5ng sikt kommer deltagande akt\u00f6rer att ha etablerat sina befintliga Slow Trips-produkter och \u00f6kat sina int\u00e4kter. De kommer att ha en god kompetensf\u00f6rs\u00f6rjning genom de internationella n\u00e4tverk de ing\u00e5r i, och tillsammans kommer de att ha bidragit till en attraktivare och mer l\u00e5ngsiktigt h\u00e5llbar region. <\/span><\/h4>\n

Biosf\u00e4romr\u00e5det fungerar nu som ett modellomr\u00e5de f\u00f6r h\u00e5llbar bes\u00f6ksn\u00e4ring och fungerar som f\u00f6rebild f\u00f6r andra. Ett antal nya akt\u00f6rer kommer att ha visat intresse f\u00f6r Slow Trips p\u00e5 egen hand och f\u00e5tt sina produkter godk\u00e4nda f\u00f6r marknadsf\u00f6ring.\u201d<\/span><\/h4>\n

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Om projektet<\/p>\n

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Projektperiod
<\/strong>2017 – 2022<\/p>\n

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Projekt\u00e4gare
<\/strong>Nedre Dal\u00e4lvens Utvecklingsaktiebolag<\/span><\/p>\n

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Projektledare<\/strong><\/p>\n

Henrik Thomke
<\/strong>Johan Hedin
073 – 500 96 49
johan@nedredalalven.se<\/a><\/p>\n

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Webb och sociala medier
<\/strong>Facebook
Webbplats
Youtube<\/p>\n

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Om projektet<\/p>\n

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Har du l\u00e4st eller h\u00f6rt om projektet i media? Dela g\u00e4rna med dig av artikeln eller s\u00e4ndningen till oss info@nedredalalven.se<\/span><\/p>\n

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Om finansiering<\/p>\n

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Beviljat Leaderst\u00f6d
<\/strong>2 547 041\u00a0kr<\/span><\/p>\n

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Total finansiering
<\/b>3 561 241 kr<\/span><\/p>\n

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Leaderst\u00f6det best\u00e5r av finansiering fr\u00e5n EU, staten och Leader Nedre Dal\u00e4lven<\/p>\n

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Ing\u00e5ende EU-medel har beviljats ur:
<\/b>Landsbygdsfonden<\/p>\n

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